All posts by Steve C

174: How Sol Orwell Grew Examine.com To A 7 Figure Business By Using Reddit

How Sol Orwell Grew Examine.com To A 7 Figure Business By Using Reddit
http://traffic.libsyn.com/mywifequitherjob/MWQHJ174SolOrwell.mp3Podcast: Download (Duration: 49:53 — 57.4MB) Today I’m thrilled to have Sol Orwell on the show. Sol is probably best known for starting the company Examine.com, the leading resource to get unbiased information on nutritional supplements. He also runs the popular site SJO.com where he writes about entrepreneurship. Anyway, what’s really interesting about his company examine.com is that he grew it to a 7 figure business primarily by using reddit. Enjoy the show! What You’ll Learn Why Sol started Examine.com and what led to its creation How Sol got a one word domain and why he bought it How Sol got his initial traffic How...

A Simple Trick To Get 10X More Facebook Shares And Likes For Your Posts

Unless you are an incredibly talented writer or you write about mainstream topics with broad based appeal, only a small percentage of people will ever share your content. Even with my most popular posts, visitors click on my Facebook share buttons less than 1 percent of the time. And this is the case even on my highest CTR articles. In the past, I’ve had several posts gain social traction but in general, the content that I write for my blog rarely goes “viral”. The same is true for my ecommerce store. In fact, customers hardly ever share products from our...

173: How To Run Profitable YouTube TrueView For Shopping Ads With Brett Curry

How To Run Profitable YouTube TrueView For Shopping Ads With Brett Curry
http://traffic.libsyn.com/mywifequitherjob/MWQHJ173BrettCurry.mp3Podcast: Download (Duration: 56:25 — 64.9MB) Today, I’m thrilled to have Brett Curry on the show. Brett is someone who I met through Drew Sanocki at the Traffic And Conversions Summit In San Diego and we hit it off right away. He runs OMG Commerce which is a 7 figure ecommerce agency that has helped over 125 companies with their pay per click advertising. Not only does Brett speak at major ecommerce events across the country but he also writes for a variety of sites like Digital Marketer and Search Engine Journal. He’s also the author of the ultimate guide to Google Shopping...

2017 Mid Year Income Report: How Much I Made Blogging In The Past 6 Months

My wife just closed the books on MyWifeQuitHerJob.com for the first half of the year and the results are better than I anticipated. To be honest, I was expecting the numbers to be flat because MyWifeQuitHerJob.com hasn’t been my focus for the first half of 2017. If you recall, last year I finally hit the million dollar mark with my blog and after hitting that milestone, I decided to switch gears a bit to spend more time on Bumblebee Linens and to start a brand new project instead. I also made a conscious effort to spend more time with...

172: Ramit Sethi On The Psychology Behind Starting A Successful Business

Ramit Sethi On The Psychology Behind Starting A Successful Business
http://traffic.libsyn.com/mywifequitherjob/MWQHJ172RamitSethi.mp3Podcast: Download (Duration: 55:12 — 63.5MB) Today I have my buddy Ramit Sethi on the show. Ramit is a New York Times bestselling author and founder of I Will Teach You To Be Rich. His site reaches millions of people every month where he uses psychology and systems to help others to automate their finances, make more money, find their dream job, you name it. In fact, I’ve generated millions of dollars over the years selling my class because I was inspired by Ramit’s success. Make sure you check out his latest book here What You’ll Learn Why Ramit waited...

2017 Mid Year Income Report: How Our Online Store Performed In The First Half Of The Year

First off, I know this income report is almost a month late. My wife actually closed the half year books on Bumblebee Linens weeks ago but I couldn’t find the time to write this up because we’ve been traveling so much. In fact every single weekend in July, I’ve been out of town and my wife and I have made it a point to go on more vacations with the family. But traveling more doesn’t mean that our store has been stagnant. In fact, I’m happy to announce that we are on track for another double digit growth...

Dealing With FOMO (Fear Of Missing Out) And How To Find Work Life Balance

I have a love hate relationship with Facebook. On one hand, Facebook allows me to keep in touch with and keep track of what my friends are up to. But on the other hand, I often leave Facebook with a healthy dose of jealousy and feelings of inadequacy. For example… One of my Stanford classmates just sold his company for over 500 million dollars. (Me: I feel like a slacker) Another friend is living it up by taking time off and travelling the world. (Me: Why am I working so hard?) My buddy J is doing all this cool...

171: How To Run Profitable Amazon Marketing Services(AMS) Ads With Brian Johnson

How To Run Profitable Amazon Marketing Services(AMS) Ads With Brian Johnson
http://traffic.libsyn.com/mywifequitherjob/MWQHJ171BrianJohnson.mp3Podcast: Download (Duration: 51:25 — 59.1MB) Today I’m thrilled to have Brian Johnson on the show. Brian is the founder of PPC Scope, a PPC measurement and optimization tool for Amazon Sellers. In addition, he runs a course called Sponsored Products Academy which teaches Amazon sellers the ins and outs of Amazon PPC ads. He was also one of the speakers at my conference as well. Brian is an expert on Amazon PPC and today we are going to delve deeply into how to optimize your campaigns. What You’ll Learn Brian’s process for launching an Amazon product. Outdated strategies that should be avoided...

How To Find Things To Sell Online – 5 Essential Principles For Long Term Success

After running my online store course for the past several years, I’ve discovered that helping students pick the right products to sell online is one of the most challenging aspects of running my class. Here’s the catch-22 with niche selection. If you pick the wrong niche or the wrong set of products, you could be shooting yourself in the foot before you even begin. But at the same time, you can’t really start the fun stuff until you know what you want to sell. The worst situation is when a student comes into the class with a preconceived...

170: How To Build A Highly Engaged Instagram Following With Sue B Zimmerman

How To Build A Highly Engaged Instagram Following With Sue B Zimmerman
http://traffic.libsyn.com/mywifequitherjob/MWQHJ170SueBZimmerman.mp3Podcast: Download (Duration: 53:36 — 61.6MB) Today I’m excited to have Sue B Zimmerman on the show. Now Sue and I met through a mutual friend and I actually recently watched her speak at Ryan Deiss’ Traffic and Conversion Summit. She is known as the Instagram Expert and travels across the world sharing her Instagram expertise. Today we are going to explore ways on how to increase your Instagram following and how to use Instagram to sell your products online. What You’ll Learn Sue’s strategy for building an Instagram audience Where to start building your following How Sue recommends generating content for Instagram. The tools...

5 Amazon Alerts That Will Change The Way You Manage Negative Feedback, Inventory And Sales

On the surface, selling on Amazon is a straightforward process. You ship your goods to Amazon’s warehouse. People buy your products Amazon handles all shipping and fulfillment Amazon pays you money based on what you sold. Sounds simple right? But as with any online business, there’s a lot more going on under the hood that most people won’t tell you about. For example… You have to make sure you don’t run out of inventory You have to monitor your listings to make sure there are no hijackers You have to manage your Amazon Sponsored Ad Campaigns You have to register your brand You have to monitor your Amazon...

169: How To Get Your First 10000 Email Subscribers With Bryan Harris

169: How To Get Your First 10000 Email Subscribers With Bryan Harris
http://traffic.libsyn.com/mywifequitherjob/MWQHJ169BryanHarris.mp3Podcast: Download (Duration: 58:05 — 66.8MB) Today I’m excited to have Brian Harris on the show. I was introduced to Brian by our mutual friend Grant Baldwin and I actually saw a video of Bryan speak at one of Noah Kagan’s events and I was really impressed. Anyway Bryan runs the site VideoFruit.com where he reverse engineers what the top marketers are doing online and shows you how to integrate those strategies into your business. Specifically, Bryan is an expert at growing your email list and launching a product. So today we are going to cover how to quickly build an...

6 Simple But Effective Habits That Improve Your Productivity

Not too long ago, I was working 40 hrs/week as an electrical engineer, running an online store with my wife, writing posts for my blog, putting out a weekly podcast, teaching an ecommerce course and holding an annual conference all at the same time. In fact, it was only recently that I quit my full time job as a microprocessor designer even though I loved being an engineer. If you are curious, here’s why I finally quit. Editor’s Note: For a breakdown of my various businesses, check out my latest income report. Now on the surface, this sounds like a...

168: How To Make 8 Figures Selling Boxed Software Using Google Shopping With Daniel Parker

168: How To Make 8 Figures Selling Boxed Software Using Google Shopping With Daniel Parker
http://traffic.libsyn.com/mywifequitherjob/MWQHJ168DanielParker.mp3Podcast: Download (Duration: 53:44 — 61.8MB) Today, I’m thrilled to have Daniel Parker on the show. Daniel is someone who I met at the Ecommerce Fuel Live conference in Savannah, Georgia and he actually taught me a few things that I was not doing with my Google Shopping ads that I promptly fixed as soon as I got home. Daniel runs MyChoiceSoftware.com which is an online store that sells boxed software online. Selling off the shelf software is an incredibly competitive niche but he does extremely well making well over 8 figures last year. Enjoy the show! What You’ll Learn How...

How Much It Costs To Start An Online Store And Should I Dropship Or Carry Inventory

If your goal is to start the next Facebook or the next Google, you’ll need a large amount of upfront cash to jumpstart your business. If you want to start the next Amazon.com, you’ll need to invest a significant amount of money to hire engineers and web developers. But if all you want to do is make enough money to quit your job and start a “lifestyle” business, you don’t need much money at all! In fact, depending on what your end goal is, you can get started with an online business for less than $6 a month. The other...

167: Key Takeaways From Sellers Summit 2017 With Toni Anderson And Steve Chou

167: Key Takeaways From Sellers Summit 2017 With Toni Anderson And Steve Chou
http://traffic.libsyn.com/mywifequitherjob/MWQHJ167Summit2017.mp3Podcast: Download (Duration: 51:51 — 71.5MB) Today, we’re doing a special episode because I’m not interviewing anyone on the show. Instead, I brought Toni Anderson back on the podcast to do a recap of Sellers Summit 2017. Now if you don’t know Toni, she’s my partner in crime and she’s actually been on the show 3 or 4 times already. Anyway, the Sellers Summit is a conference that we throw every year and today we’re going to talk about what worked, what didn’t and some key takeaways. Click here to buy the virtual pass for Sellers Summit 2017 What You’ll Learn Two new...

The Most Profitable Way To Run Amazon PPC Sponsored Product Ads – A Step By Step Guide

Ever since Amazon banned incentivized reviews, running profitable Amazon sponsored product ads has become a required skill. In this post, I’ve compared notes with other 6, 7 and 8 figure Amazon sellers to teach you… How to optimally setup and run your Amazon Sponsored Ad campaigns How to bid on your search terms to maximize exposure and profits How to find profitable keywords to boost your sales The pay per click(PPC) strategy that I’m teaching you today is meant for private label sellers only where your product margins are high enough to support an ad spend or (ACOS) of at least 20%. Before implementing the steps...

166: How To Thrive As An Artist In This Day And Age With Jeff Goins

166: How To Thrive As An Artist In This Day And Age With Jeff Goins
http://traffic.libsyn.com/mywifequitherjob/MWQHJ166JeffGoins.mp3Podcast: Download (Duration: 59:48 — 68.7MB) In this episode, I have Jeff Goins on the show. Jeff is someone who I met a Fincon years ago where he gave an awesome keynote speech. He’s the author of 4 books including a national bestseller called The Art of Work: A Proven Path to Discovering What You Were Meant to Do. He also runs a course called Tribe Writers where he teaches others how to get your writing noticed. Anyway the reason why I decided to bring him on the show is because I wanted to interview a creative professional who makes a...

My Keynote Speech For Sellers Summit 2017 And A Peek Behind The Scenes

When I first launched the Sellers Summit last year with my partner Toni Anderson, I was terrified. I was scared that I wouldn’t be able to sell tickets. I was scared that I wouldn’t be able to find high quality speakers to talk at the event. And I was scared that I wouldn’t be able to find sponsors willing to support such a small, intimate conference. But what ended up happening was that last year’s Summit went so well that I was terrified that I wouldn’t be able to reproduce the same results again. I was terrified that the expectations would...

165: How To Create A Sales And Email Funnel For Your Store With Austin Brawner

How To Create A Sales And Email Funnel For Your Store With Austin Brawner
http://traffic.libsyn.com/mywifequitherjob/MWQHJ165AustinBrawner.mp3Podcast: Download (Duration: 47:00 — 64.8MB) Today, I’m thrilled to have Austin Brawner back on the show. I met Austin at the Ecommerce Fuel conference 3 years ago and we’ve kept in touch since. In fact, I had Austin on back in episode 65 a long time ago. Austin runs the Ecommerce Influence Podcast and also helps ecommerce companies grow with his site Brand Growth Experts. He’s also the CMO of an ecommerce company called Boom Boom Energy. Austin is a popular speaker on marketing for ecommerce and helped scale a company from 0 – 11 million in 2.5 years...