All posts by Steve C

220: Why I’m Giving Away $50,000

220: What Is The 5 Minute Pitch? Meet The Judges For My New Show
http://traffic.libsyn.com/mywifequitherjob/MWQHJ2205MPJudges.mp3Podcast: Download (Duration: 25:34 — 35.4MB) Scott Voelker of The Amazing Seller, Greg Mercer Of Jungle Scout, Mike Jackness of EcomCrew and I are launching a brand new show called The 5 Minute Pitch. What is the 5 Minute Pitch? It’s a Shark Tank like show where we’ll be giving away 50,000 dollars to one lucky business. 32 companies will be selected to pitch Greg, Scott, Mike and I and the winner will be selected on a live show with all of us. It’s going to be an awesome show and we’re going to start filming in the fall. If you are...

Introducing The 5 Minute Pitch – My New Show With Scott Voelker, Greg Mercer And Mike Jackness

It was 11:00PM on a Saturday night in Ft Lauderdale, Florida. My ecommerce conference, the Sellers Summit, had just officially ended and I was hanging out at the closing party with all the attendees. It was open bar with drinks all around! Normally I’m not a drinker and I usually don’t touch any alcohol during the event itself. But once the conference ends, I like to kick back and have a good time. Now the exact details of that night are still a bit fuzzy. But here’s what I remember… My buddies Scott Voelker, Greg Mercer and Mike Jackness...

219: Practical Applications For Facebook Messenger Chat Bots With Ben Beck

219: Practical Applications For Facebook Messenger Chat Bots With Ben Beck
http://traffic.libsyn.com/mywifequitherjob/MWQHJ219BenBeck.mp3Podcast: Download (Duration: 50:10 — 57.7MB) Today I’m thrilled to have Ben Beck on the show. Ben is someone who I met randomly during lunch at Social Media Marketing World. I sat down at a table and Ben started talking about chatbots which is something that I’m really into right now. Anyway Ben is an entrepreneur, marketing consultant and author of the weekly monthly column on the Clear Voice blog and today, we are going to talk about the practical applications of Facebook Messenger chatbots What You’ll Learn Practical applications of Facebook chat bots for large ecommerce companies Practical applications for...

4 Ways To Find USA Wholesale Suppliers And Avoid Paying Tariffs

When it comes to finding suppliers for products to sell online, most people look towards China and other Asian countries because the price of labor is far cheaper than the United States. But working with Asian vendors comes at a cost. For example… You have to deal with language barriers You have to adapt to cultural differences You have to pay import duties on your goods You have to pay a high cost of shipping from overseas You have to contend with longer lead times for production You have to communicate in different time zones In contrast, working with vendors in the United States is much more straightforward....

218: Mid Year Report: How My Online Store Performed In The First Half Of 2018

218: The 2018 Mid Year Report For My Ecommerce Store
http://traffic.libsyn.com/mywifequitherjob/MWQHJ218BBLMidYear2018.mp3Podcast: Download (Duration: 26:36 — 36.8MB) My wife just closed the mid year books so today I’m going to breakdown the numbers for the first half of 2018 for BumblebeeLinens.com. I’m going to talk about our how online store performed in the first half of 2018 and why 2018 has been one of the toughest years for us so far. I’ll also go over what’s been working well for us and how we’ve managed to maintain growth despite the adversity. It’s going to be a short but sweet episode. Enjoy! What You’ll Learn How a simple mistake has made it an extremely challenging...

How To Get More Repeat Customers And Boost Lifetime Value Selling On Amazon And Your Website

Most ecommerce business owners focus their efforts and marketing dollars on trying to land new customers. But getting cold traffic to convert is not only hit or miss but expensive as well. In fact, did you know that most entrepreneurs who advertise on Facebook consider a top of funnel ad campaign successful if they just break even? Now how can an unprofitable ad campaign possibly be considered a success? It’s because successful ecommerce business owners know that customers who buy from you once are 65% more likely to buy from you again and repeat sales are where the profits are...

217: The Future Of Ecommerce With Scott Voelker, Greg Mercer, Mike Jackness And Steve Chou

217: The Future Of Ecommerce With Scott Voelker, Greg Mercer, Mike Jackness, Steve Chou And Toni Anderson
http://traffic.libsyn.com/mywifequitherjob/MWQHJ2175MinutePitch.mp3Podcast: Download (Duration: 59:43 — 82.3MB) In this episode, Scott Voelker of The Amazing Seller, Greg Mercer of Jungle Scout, Mike Jackness of EcomCrew and I get together to discuss the future of ecommerce. I’m also happy to announce that the 4 of us have decided to launch a brand new show together called The 5 Minute Pitch. Basically, it’s a Shark Tank like show where we’ll be giving away $50,000 dollars to 1 lucky business. Click Here To Sign Up For The Chance To Win $50,000 What You’ll Learn Should you start your own store or sell on Amazon first? How to compete with...

5 Immediate Ways To Increase Your Average Order Value And Make More Money

If you want to grow your ecommerce store, then increasing your average order value can make a huge difference in your profitability and your ability to market your business. For example when you have a higher average order value… You can afford to spend more on ads You will make a higher profit per sale You will generate more revenue for the same amount of work Especially when it comes to advertising, a higher AOV(average order value) can drastically improve your return on ad spend metrics. In a recent study conducted by Shoelace, the following table shows how different AOV numbers can affect your...

215: The Future Of Facebook Messenger Marketing With ManyChat Founder Mikael Yang

215: The Future Of Facebook Messenger Marketing With ManyChat Founder Mikael Yang
http://traffic.libsyn.com/mywifequitherjob/MWQHJ215MikaelYang.mp3Podcast: Download (Duration: 48:25 — 66.8MB) Mikael Yang is someone who I was introduced to by Nathan Barry and we met at Andrew Warner’s whiskey party at Social Media Marketing World. He is the founder of ManyChat, the leading Facebook messenger chat software on the market and it’s actually the chat software that I’m currently using for my store and blog. Today, we’re going to pick Mikael’s brain about some of the current and future applications of Facebook chat as well as why he decided to start his business. What You’ll Learn Why Mikael started ManyChat Why you should be using Facebook...

How To 2X Sales By Using Scope, Viral Launch And Long Tail Pro To Target New Markets

When it comes to increasing your sales on Amazon or your own ecommerce store, you basically have 3 options. You can increase the number of products you sell or increase the amount of traffic to your existing products You can increase your average order value You can increase the number of times an existing customer makes a purchase Now if you can address all three at the same time, you can easily double or triple your business in a short period of time. This article is part 1 of a 3 part series on how to double your ecommerce sales on both Amazon and your...

214: The Right Way To Run Facebook Ads For Physical Products With Andrew Foxwell

214: How To Run Facebook Ads To Sell Physical Products In 2018 With Andrew Foxwell
http://traffic.libsyn.com/mywifequitherjob/MWQHJ214AndrewFoxwell.mp3Podcast: Download (Duration: 54:07 — 74.6MB) Today I’m happy to have Andrew Foxwell on the show. Andrew is someone I met through Austin Brawner who I had back in episode 165. Both Andrew and Austin run Brand Growth Experts which is a company that runs live workshops to help grow your business. Andrew is also the cohost of the Ecommerce Influence podcast of which I was a guest on long ago and he and his wife Gracie have helped over 250 businesses manage over 10 million in Facebook ad spend. In short, Andrew is a Facebook and Instagram ads expert and we’re going...

Should You Use A Free Ecommerce Platform Vs Shopify, BigCommerce, WooCommerce Or Wix?

If you want to start a successful ecommerce business, you need the ability to process transactions on your own website. And choosing the right ecommerce platform is one of the biggest decisions you’ll have to make. Right now, Shopify and BigCommerce are the two main shopping carts that most people recommend and they are both fantastic platforms to base your business on. But did you know that there are open source solutions out there that are as powerful as Shopify or BigCommerce? And did you know that these open source platforms are 100% free to use and well supported by...

213: A Tour Of My New Business Venture GoBrandWin With Toni Anderson

A Tour Of My New Business Venture GoBrandWin With Toni Anderson
http://traffic.libsyn.com/mywifequitherjob/MWQHJ213GoBrandWin.mp3Podcast: Download (Duration: 17:49 — 24.7MB) As all of you know, I quit my full time job as an engineering director 2 years ago. And with 40 extra hours per week of free time on my hands, I’ve been searching for a long time for another project to pursue that would keep me happy. In this episode, I’m going to formally announce my new business with my partner Toni Anderson! Click Here To Add Your Brand To Our Next Sweepstakes What You’ll Learn Why giveaways are a great way to grow your email list How our new service works Why it’s free:) Other Resources And Books GoBrandWin.com Sponsors Klaviyo.com –...

How To Grow Your Email List For Free – A Tour Of My New Business

As most of you know, I quit my full time job as an engineering director a little over 2 years ago. And with 40 extra hours per week of free time on my hands, I’ve been searching for another project to pursue for quite some time now. Now I can’t say that I’ve been bored because I’ve been occupied with my blog, my ecommerce store, my podcast, my training course and my conference, but there’s definitely been something missing and I’ve been dying to try something new. For example in the past couple of years, I’ve come up with a bunch...

212: Key Takeaways From Sellers Summit 2018 With Steve Chou & Toni Anderson

Key Takeaways From Sellers Summit 2018 With Steve Chou & Toni Anderson
http://traffic.libsyn.com/mywifequitherjob/MWQHJ212Summit18.mp3Podcast: Download (Duration: 49:30 — 68.3MB) In this episode, I brought Toni Anderson back on the podcast to do a recap of Sellers Summit 2018. The Sellers Summit is a conference that Toni and I throw every year. This is our 3rd straight year and it’s all about bringing ecommerce entrepreneurs together and learning new strategies on how to sell physical products online. Today, we’re going to do a recap on what worked, what didn’t and some key takeaways from the sessions. Right virtual passes for Sellers Summit 2018 are available for sale until July 1, 2018. And as an added bonus, I...

Why Chinese Sellers Are Dominating Amazon And How To Beat Them

If you’ve shopped on Amazon lately, you’ve probably noticed that the platform has become a cesspool of non-name brand goods. And most of these products are sold by private label sellers, retail/online arbitragers and companies in China selling direct on Amazon. Of these 3 types of sellers, the Chinese have been the fastest growing segment and they are utterly dominating the platform. In fact, they’ve pretty much taken over. Here are a few statistics to describe the Asian invasion this past year… Over 250,000 Chinese Sellers Joined Amazon Last Year 25% of Amazon’s 2 Million Sellers Are Based In China They...

211: How To Self Publish A Book And Sell It On Amazon With Chandler Bolt

How To Self Publish A Book And Sell It On Amazon
http://traffic.libsyn.com/mywifequitherjob/MWQHJ211ChandlerBolt.mp3Podcast: Download (Duration: 48:51 — 67.4MB) Today I brought my buddy Chandler Bolt on the show. Chandler is someone I met at a Fincon meeting in San Francisco. Then I saw him briefly again at Social Media Marketing World and knew I wanted to have him on the podcast. Chandler runs Self Publishing School where he teaches others how to write and self publish your first book in 3 months working 30 minutes per day. He’s the author of multiple best selling books and he’s an expert when it comes to going out on your own in the book business. ...

How To Be GDPR Compliant For Ecommerce Stores – A Concise Summary Of What You Need To Do

There’s been a lot of fud going around regarding GDPR compliance for ecommerce stores so I decided to take the time to concisely summarize the actions that I’ve taken towards becoming compliant myself. Now there are literally hundreds of GDPR posts out there that can be found on Google but none of them tell you flat out what needs to be done. Instead, they either regurgitate the GDPR document which is borderline unreadable or they scare the cr@% out of you so you’ll pay for their consulting services:) Well this post will tell you what you need to do without the...

Why Buying Wholesale Can Be Misleading

A good number of phone calls we get for our ecommerce business are from customers asking for wholesale pricing on our products. And because we have no desire to be in the wholesale business, my default answer is always no. Instead, I offer them attractive discounts if they purchase above a certain quantity threshold. Now what’s funny is that when customers hear the words “no wholesale”, they almost always hang up without asking for pricing. What these customers don’t realize is that the discounts we offer are competitive with many of the wholesalers in the US...

209: How To Make Sure Your Product Will Sell Before You Launch With Kevin Williams

209: How To Make Sure Your Product Will Sell Before You Launch With Kevin Williams
http://traffic.libsyn.com/mywifequitherjob/MWQHJ209KevinWilliams.mp3Podcast: Download (Duration: 49:44 — 57.2MB) Today I’m really excited to have Kevin Williams on the show. Kevin is someone who I met at the Ecommerce Fuel live conference. He was actually one of the keynotes there and I really enjoyed his presentation. Kevin runs the site BrushHero.com where he sells a power cleaning brush that hooks up to your hose and spins with a lot of torque to clean up hard to clean objects like wheels, bikes, boats and more. He was also recently on the hit show Shark Tank. Anyway, the reason why I brought Kevin on the show is...