The My Wife Quit Her Job Podcast With Steve Chou https://mywifequitherjob.com/category/podcast/ Start A Business, Become Your Own Boss And Spend More Time With Your Loved Ones Wed, 12 Nov 2025 18:12:11 +0000 en-US hourly 1 https://wordpress.org/?v=5.3.2 A podcast about entrepreneurs who quit their jobs to start successful online businesses. Through a series of personal interviews, Steve extracts the little details and the exact strategies that contributed to their success. All of the entrepreneurs featured on the show bootstrapped their businesses from the ground up and hustled their way to the top without risking their life savings, without sacrificing their relationships by working 100 hour weeks and without needing extensive technical knowledge. There is no fluff and every episode is packed with actionable takeaways. Steve Chou clean Steve Chou mywifequitherjob@gmail.com mywifequitherjob@gmail.com (Steve Chou) Steve Chou from the MyWifeQuitHerJob Blog discusses ecommerce, online business, marketing and selling on Amazon. Special interviews with experts like Pat Flynn, Ryan Daniel Moran, Amy Porterfield, Scott Voelker and Andrew Warner of Mixergy The My Wife Quit Her Job Podcast With Steve Chou https://mywifequitherjob.com/blog/wp-content/uploads/powerpress/PodcastImageV3-168.jpg https://mywifequitherjob.com/category/podcast/ 615: How Montana Knife Company Hit 8 Figures On Shopify Without Amazon https://mywifequitherjob.com/episode615/ Wed, 12 Nov 2025 18:12:11 +0000 https://mywifequitherjob.com/?p=89609 In this episode, I chat with Brandon Harahoe, VP of Montana Knife Company, an 8-figure brand that’s proudly Made in the USA and built entirely on Shopify. If you’ve ever wondered whether it’s still possible to scale a massive ecommerce business without Amazon, Brandon’s story proves it can be done and done profitably. We dive into how his team built a loyal community around American craftsmanship, the marketing tactics that fueled their explosive growth, and what it really takes to win as a DTC brand today. What You'll Learn The secret sauce behind Montana Knife Co's Shopify success How they skipped Amazon and still hit 8 figures Tips for growing your shop with drops Sponsors SellersSummit.com - The Sellers Summit is the ecommerce conference that I've run for the past 8 years. It's small and intimate and you'll learn a ton! Click Here To Grab The Recordings. The Family First Entrepreneur - Purchase my Wall Street Journal Bestselling book and receive $690 in free bonuses! Click here to redeem the bonuses Transcript 00:00 Welcome back to the podcast, the show where I cover all the latest strategies and current events related to e-commerce and online business. Now in this episode, I have Brandon Harahoe, who is the VP of an eight figure made in the USA brand called Montana Knife Company. And if any of you out there listening are doubting that you can create an eight figure brand without Amazon, this is the episode for you because this company has been killing it with Shopify from day one. 00:24 But before I begin, want to let you know that tickets for Seller Summit 2026 are now on sale over at sellersummit.com. And if you sell physical products online, this is the event that you should be at. Unlike most events that are filled with high level fluff and inspirational stories, Seller Summit is all about tactical, step-by-step strategies you can actually use in your business right away. Every speaker I invite is deep in the trenches, people who are running their own e-commerce stores, managing inventory, dealing with suppliers, and scaling real businesses. 00:53 no corporate execs and no consultants. Also, I hate big events, so I intentionally keep it small and intimate. We cap attendance at around 200 people, so you can actually have real conversations and connect with everyone in the room. We've sold out every single year for the past nine years, and I expect this year to be no different. It's happening April 21st to 23rd in Fort Lauderdale, Florida, and if you're doing over 250k or $1 million in revenue, we also offer a private mastermind for higher level sellers. 01:22 Right now, tickets are the cheapest they're ever gonna be. So if you want in, go over to sellersummit.com and grab your ticket. Now onto the show. 01:36 Welcome to the My Wife Quitter Job podcast. Today I'm excited to have Brandon Harahoe on the show. Now, Brandon was introduced to me by my good friend Kurt Elster from the Unofficial Shopify podcast. He is the co-founder of Montana Knife Company, an eight figure e-commerce store where all products are made in the USA. The company was 100 % D2C from day one. I don't believe they're on Amazon at all and they are killing it in the space. 02:05 And I wanted to have Brandon on for two reasons today. One, I wanna talk about the challenges of Made in the USA. And two, I wanna talk about how he scaled his business to eight figures 100 % with Shopify. And with that, welcome to the show, Brandon. How are you doing today? I'm doing great. And thank you for having me on the show. it's cool to connect through our mutual friend, Kurt. He's been a long time friend and he's actually helped our brand a ton too on the e-commerce side. 02:32 when he reached out, says, Hey, I got a guy who has an awesome podcast. I was like, count me in and I listened to a bunch, know, you know, getting ready for this podcast. And it's like, In this episode, I chat with Brandon Harahoe, VP of Montana Knife Company, an 8-figure brand that’s proudly Made in the USA and built entirely on Shopify. If you’ve ever wondered whether it’s still possible to scale a massive ecommerce business without... In this episode, I chat with Brandon Harahoe, VP of Montana Knife Company, an 8-figure brand that’s proudly Made in the USA and built entirely on Shopify. If you’ve ever wondered whether it’s still possible to scale a massive ecommerce business without Amazon, Brandon’s story proves it can be done and done profitably.<br /> <br /> We dive into how his team built a loyal community around American craftsmanship, the marketing tactics that fueled their explosive growth, and what it really takes to win as a DTC brand today. Steve Chou 47:07