Today I’m thrilled to have Tori Gerbig on the show. Tori runs a $140 million business selling clothing and boutique fashion over at PinkLily.com.
What’s amazing about Tori’s story is that she grew up in a working-class family in Kentucky and started with nothing. She didn’t take any funding and bootstrapped her business completely from the ground up.
In this episode, she teaches us how she did it.
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What You’ll Learn
- How to build a boutique clothing brand from complete scratch
- How to generate sales without spending a lot of money
- How to test what clothing designs will sell before you start production
Other Resources And Books
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Klaviyo.com – Klaviyo is the email marketing platform that I personally use for my ecommerce store. Created specifically for ecommerce, it is the best email marketing provider that I’ve used to date. Click here and try Klaviyo for FREE.
EmergeCounsel.com – EmergeCounsel is the service I use for trademarks and to get advice on any issue related to intellectual property protection. Click here and get $100 OFF by mentioning the My Wife Quit Her Job podcast.