Category: Ecommerce

652: The Lawsuit Hitting Shopify Sellers Right Now (And How to Avoid It) With Steven Weigler

A wave of frivolous Shopify privacy lawsuits under CIPA (California) and FSCA (Florida) is hitting sellers with $6K-$20K settlement demands. Here's how to avoid them.

Ecommerce

651: How YouTube Is Quietly Becoming An E-Commerce Platform

YouTube dropped its affiliate threshold to 500 subs and lets creators tag physical products under videos. One under-10K-sub channel drove $20K in product sales last year. Here's the playbook.

Ecommerce

650: How To Build An AI Content System That Sounds Like You, Not A Robot

Steve and Toni break down the exact AI workflow they use to publish daily content that sounds human, not like generic ChatGPT slop.

Ecommerce

649: She Makes 6 Figures Selling Knitting Kits With Kari Capone

Kari Capone 10x'd her knitting-kit sales after one shop-floor conversation landed her in Wirecutter. Here is exactly how she did it and how you can too.

Ecommerce

648: Most Sellers Launch Their Products Wrong (Here’s the Better Way)

The fastest way to launch an ecommerce product today is to build the audience first and the product second. On a recent My Wife Quit Her Job podcast episode, my co-host Toni…

Ecommerce

647: How To Make $2M Selling Creativity In a Box With Miroki Tong

Miroki Tong turned a deck of creative writing prompt cards into a $1M+ Kickstarter and still runs Meta ads at 4-5x ROAS. Here's the exact playbook for launching a niche product without…

Ecommerce

646: How We’re Using Claude Code To Get Back 30 Hours A Week

Claude Code is the tool Toni and I use to save 30 hours a week running our ecommerce businesses. Here are the exact workflows we automated first, plus what to skip.

Ecommerce

645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian

Andrew Youderian surveyed 300 seven, eight, and nine-figure ecommerce store owners on the state of the industry. Manufacturing is up 50%, Amazon is fading, and owning a warehouse cuts your growth by…

Ecommerce

644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka

Sohan Sanka has helped brands drive $500M+ through TikTok Shop. Here's the real playbook for launching with a $5K budget, why only 0.4% of creators drive most sales, and how to build…

Ecommerce

643: We’re Ditching WordPress After 12 Years. Here’s Why

After 12+ years recommending WordPress for ecommerce blogs, we're switching to Shopify's blog for new content. Here's why the tracking, AI-search, and user-experience math has flipped.

Ecommerce

642: Why Everything You Know About Ecommerce Is About To Break

AI agents will soon shop for consumers, bypassing every ad you run on Meta and Google. Here's what agentic shopping means for your ecommerce store, and the four things to invest in…

Ecommerce

641: The Reddit Strategy That Gets AI to Recommend Your Brand

Reddit is 20% of AI-search citations. Here's the exact white-hat Reddit strategy Danny Kirk of ReddiReach uses to get ecommerce brands recommended by ChatGPT, Claude, and Perplexity.

Ecommerce

640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now

Live from Shopify HQ, here's what's actually working in ecommerce right now: unpolished UGC, brand story, differentiated products, and FAQ pages built for AI search.

Ecommerce

639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine

Dawn LaFontaine of Cat in the Box shares the exact wholesale outreach playbook that closes at 50%, plus how one Instagram unfollow led to her 6-figure wool cat toy line.

Ecommerce

638: The Ecom Strategies Worth Stealing from Sellers Summit 2026

The best ecommerce strategies from Sellers Summit 2026: Reddit for AI search, TikTok Shop economics, wholesale sourcing tips, AI-cloned ads, and Shopify apps to vibe-code yourself.

Ecommerce

637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio

Leo Sgovio breaks down the AI automation stack top ecommerce brands use to clone winning ads, launch on TikTok Shop, and sell out 5,000 units before Christmas without giveaways.