5 Immediate Ways To Increase Your Average Order Value And Make More Money

If you want to grow your ecommerce store, then increasing your average order value can make a huge difference in your profitability and your ability to market your business. For example when you have a higher average order value… You can afford to spend more on ads You will make a higher profit per sale You will generate more revenue for the same amount of work Especially when it comes to advertising, a higher AOV(average order value) can drastically improve your return on ad spend metrics. In a recent study conducted by Shoelace, the following table shows how different AOV numbers can affect your...

How To 2X Sales By Using Scope, Viral Launch And Long Tail Pro To Target New Markets

When it comes to increasing your sales on Amazon or your own ecommerce store, you basically have 3 options. You can increase the number of products you sell or increase the amount of traffic to your existing products You can increase your average order value You can increase the number of times an existing customer makes a purchase Now if you can address all three at the same time, you can easily double or triple your business in a short period of time. This article is part 1 of a 3 part series on how to double your ecommerce sales on both Amazon and your...

Should You Use A Free Ecommerce Platform Vs Shopify, BigCommerce, WooCommerce Or Wix?

If you want to start a successful ecommerce business, you need the ability to process transactions on your own website. And choosing the right ecommerce platform is one of the biggest decisions you’ll have to make. Right now, Shopify and BigCommerce are the two main shopping carts that most people recommend and they are both fantastic platforms to base your business on. But did you know that there are open source solutions out there that are as powerful as Shopify or BigCommerce? And did you know that these open source platforms are 100% free to use and well supported by...

How To Grow Your Email List For Free – A Tour Of My New Business

As most of you know, I quit my full time job as an engineering director a little over 2 years ago. And with 40 extra hours per week of free time on my hands, I’ve been searching for another project to pursue for quite some time now. Now I can’t say that I’ve been bored because I’ve been occupied with my blog, my ecommerce store, my podcast, my training course and my conference, but there’s definitely been something missing and I’ve been dying to try something new. For example in the past couple of years, I’ve come up with a bunch...

Why Chinese Sellers Are Dominating Amazon And How To Beat Them

If you’ve shopped on Amazon lately, you’ve probably noticed that the platform has become a cesspool of non-name brand goods. And most of these products are sold by private label sellers, retail/online arbitragers and companies in China selling direct on Amazon. Of these 3 types of sellers, the Chinese have been the fastest growing segment and they are utterly dominating the platform. In fact, they’ve pretty much taken over. Here are a few statistics to describe the Asian invasion this past year… Over 250,000 Chinese Sellers Joined Amazon Last Year 25% of Amazon’s 2 Million Sellers Are Based In China They...

How To Be GDPR Compliant For Ecommerce Stores – A Concise Summary Of What You Need To Do

There’s been a lot of fud going around regarding GDPR compliance for ecommerce stores so I decided to take the time to concisely summarize the actions that I’ve taken towards becoming compliant myself. Now there are literally hundreds of GDPR posts out there that can be found on Google but none of them tell you flat out what needs to be done. Instead, they either regurgitate the GDPR document which is borderline unreadable or they scare the cr@% out of you so you’ll pay for their consulting services:) Well this post will tell you what you need to do without the...

Why Buying Wholesale Can Be Misleading

A good number of phone calls we get for our ecommerce business are from customers asking for wholesale pricing on our products. And because we have no desire to be in the wholesale business, my default answer is always no. Instead, I offer them attractive discounts if they purchase above a certain quantity threshold. Now what’s funny is that when customers hear the words “no wholesale”, they almost always hang up without asking for pricing. What these customers don’t realize is that the discounts we offer are competitive with many of the wholesalers in the US...

How To Automate Repetitive Tasks On A Windows PC Without Any Coding

Running any business always requires some amount of tedious, repetitive work. For example with my online wedding linens store, we need people to… Pick and pack orders Answer phone calls Run the embroidery machines Print shipping labels Now there are certain physical tasks that require a human to perform but your goal should always be to automate as many repetitive tasks as possible with a computer. In this post, I’m going to show you how I recently replaced half a worker in our ecommerce business with a simple piece of software to automate our Windows PC applications. Table of Contents My Philosophy On SoftwareWhy Windows...
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