How To Automate Repetitive Tasks On A Windows PC Without Any Coding

Running any business always requires some amount of tedious, repetitive work. For example with my online wedding linens store, we need people to… Pick and pack orders Answer phone calls Run the embroidery machines Print shipping labels Now there are certain physical tasks that require a human to perform but your goal should always be to automate as many repetitive tasks as possible with a computer. In this post, I’m going to show you how I recently replaced half a worker in our ecommerce business with a simple piece of software to automate our Windows PC applications. My Philosophy On Software First off, if you...

Importing From China – How To Avoid Common Mistakes And Why You Shouldn’t Be Afraid

Most people who start their own ecommerce stores are often hesitant to import their goods from overseas. And their fear is understandable. After all when you’re dealing with a vendor that is over ten thousand miles away, every little bit of miscommunication is magnified by 10X. And if you factor in the language and cultural barriers, it can be quite intimidating to pay a large sum of cash to someone in a completely different country. But the reality is that importing goods from China or any foreign country is not that difficult as long as you are careful and...

3 Ways To Use Dynamic Push Notifications To Increase Sales For Your Online Store

Even though most browsers and smartphones support push notifications, I still see very few ecommerce businesses leveraging them to their full capacity. But used correctly, push notifications can boost your sales and traffic on autopilot and bring your customers back to your store over and over again until they are ready to buy. To whet your appetite, here are some actual numbers regarding how push notifications convert on my ecommerce store. Broadcast Ecommerce Conversion Rate: 3.02% Abandoned Cart Ecommerce Conversion Rate: 14.28% Revenue Per Visitor: $5.83 CTR For Abandoned Cart Notifications: 18.4% CTR For Broadcast Notifications: 4.9% Compared to other marketing channels such as email and Facebook Messenger,...

How To Start An Online Store Or Boutique & The Best Shopping Cart For Your Money

If you are currently selling on Ebay, Etsy or Amazon and you want to start your own ecommerce store, you are probably overwhelmed by the vast number of options at your disposal. Should I pay for an all in one shopping cart solution? Which cart is the best? Should I run my store on WordPress with an ecommerce plugin? Which plugin is the best? Should I use a free open source cart and host my own website? Which free solution is the best? There are literally hundreds of different options to choose from in terms of website builders, shopping carts, services etc… And it’s...

How To Create A Strong Brand, Beat Chinese Sellers On Amazon And Future Proof Your Business

Every year, selling on Amazon continues to get more competitive and I don’t see it getting easier anytime soon. Whenever there’s an opportunity to make money that is simple to understand, the masses always jump in and flood the market. At some point, you have to know what you are doing in order to be successful and we’re pretty close to that point now. For example, several years ago you could just throw something up on Amazon and it would sell. But today, Chinese sellers are undercutting the market and you really need to focus on establishing a strong brand...

How To Do SEO For An Ecommerce Store And Rank In Search – The Definitive Guide

The eventual success of your online store will depend on several factors. But probably the single most important factor will be where and how you are indexed in the search engines. Unlike social media and referral traffic, search engine traffic is consistent and predictable. If you rank in search, you will receive a steady stream of targeted traffic that you can depend on for sales. And best of all, it’s free! Unfortunately, doing SEO is a long term process and you won’t see results overnight. In fact, you often won’t see changes for months...

How To Take Product Photos That Convert – 8 Product Photography Tips For Amazon Sellers

Let me just say it straight away: great product photography isn’t easy to achieve. But I’m not saying this to scare you. Rather, I’m saying this to comfort you. The thing is, if you’ve been struggling to take good product images and haven’t been happy with your results, it’s not necessarily because you’re a bad photographer, it’s just that it’s not the easiest thing to master. That being said, there are a number of things you can do to improve your product photography (and before you start worrying you’ll need to invest in new camera equipment, rest assured that these tips don’t...

How To Use Facebook Messenger To Sell Online – A Guide To Building Chatbots For Ecommerce

For the past year, I’ve been experimenting with Facebook Messenger marketing and Facebook Messenger chatbots and my results have been nothing short of incredible. Right now, my Facebook messenger marketing numbers are blowing my email marketing numbers out of the water. For example… My open rates are 5X better than email My click through rates are 8X better than email My revenue per subscriber is about 3.5X better than email Pretty amazing right? These ridiculous results remind me of how email marketing used to be 10 years ago before EVERYONE started sending emails and saturating people’s inboxes. Over time, I fully...
css.php