Category: Case Studies

I run two 7 figure businesses. One business is an ecommerce store that sells handkerchiefs online and the other is a content based site that makes money through online courses, affiliate marketing and advertising.

I treat both businesses like my own personal laboratory where I try new tactics and strategies. This page contains all of the case studies that I’ve run for my sites with real data and numbers to back it up.

Enjoy!

Case Studies

How To Start A TShirt Business For Under 3 Dollars (And Make Sales Immediately)

In this post, you will learn how to start a tshirt business from complete scratch for less than $3 with a viable marketing strategy that requires no upfront costs. Because I teach…

Case Studies

Canton Fair – My Guide To China’s Largest Wholesale Supplier Trade Show

Every other year, my wife and I make a trip to Guangzhou, China to attend the Canton Fair. If you’ve never heard of the Canton Fair, it is the largest whole supplier…

Building Traffic

How To Get a 90+ Core Web Vitals Score For An Ecommerce Store (Case Study)

In this post, you’ll learn how to get a 90+ score on your Google Core Web Vitals (desktop and mobile) for an ecommerce store even if you use a lot of plugins.…

Case Studies

Businesses Should Avoid Stripe Payments. Here’s Why

In this post, you’ll learn why you should avoid Stripe payments to process credit cards for your online business. Here’s my story. First off, I want to come out and say that…

Building Traffic

SMS Marketing – The Ultimate Guide For Online Store Owners

What is MMS and SMS marketing and how does it work? In this post, you’ll learn how to use text message marketing to grow your ecommerce store along with real examples and…

Advertising

The Best Way To Use Facebook Messenger Bots To Sell Online With ManyChat

For the past several years, I’ve implemented Facebook Messenger bots on both my blog and my ecommerce store and my results have been nothing short of incredible. And to this day, my…

Case Studies

Gorgias Review – How To Cut Customer Service Costs By 30%

This post will provide you with a comprehensive Gorgias review and detailed examples of how Gorgias has reduced my customer service costs by over 30% for my ecommerce store. When it comes…

Advertising

Amazon Advertising: Is Hiring An Agency Worth It? (Case Study)

Should you hire an Amazon advertising agency or run your Amazon PPC ads by yourself? This post is a case study that I conducted with my own Amazon account to help you…

Amazon

What Is Amazon DSP And How Does It Work? (Case Study)

Right now, there are many ways to advertise your products directly on the Amazon platform. But how do you reach customers who aren’t shopping on Amazon? How can you advertise to customers…

Case Studies

How To Create A Customer Loyalty Program Using ManyChat And Facebook Messenger

When it comes to getting repeat sales for your ecommerce store, customer loyalty programs are one of the most effective ways to boost customer retention. In fact, studies have shown that 69%…

Advertising

Postcard Marketing – Does Direct Mail Work And What’s The ROI?

Does postcard marketing work? Can direct mail generate sales at a positive ROI? I recently conducted a case study with my own ecommerce store that answers both of these questions. First off,…

Case Studies

My Website Audit Checklist – Templates & Tools To Boost SEO

Did you know that poor quality posts on your website are lowering your overall SEO traffic? Recently, I conducted a full content website audit on MyWifeQuitHerJob.com and managed to increase my Google…

Case Studies

How Fake Coupon And Deal Sites Are Stealing Your Sales And What To Do About It

Picture this scenario. A customer in your online store is about to checkout. But they see a discount code field in your cart, do a search for “YourStore.com coupons” and find a…

Case Studies

How To Grow Your Email List By 56% Overnight With Group Giveaways

A while back, my partner Toni and I launched a free group giveaway service called Go Brand Win. And this service was designed to help ecommerce and Amazon entrepreneurs quickly grow their…

Building Traffic

How To Build An Email List – 2 Simple Tweaks That Doubled My Signups

Out of all the traffic sources that bring in revenue to MyWifeQuitHerJob.com, most of the money that I make is derived directly from my email list. Without my email list, I would…

Advertising

Bing Search Ads – How I Made An Extra $3253 Last Month With A Few Clicks Of The Mouse

Compared to the traffic that my online store gets from Google, Bing traffic is pretty much an afterthought. For example, last month my store got 18 times more organic traffic from Google…