Social Media
377: Social Media Strategy For New Ecommerce Store Owners With Alex Rossman
Alex Rossman of Rossman Media ranks the social platforms for ecommerce, explains TikTok's organic advantage, influencer rates, and what actually works in ads.
Category: Social Media
Social Media
372: Why Instagram DM Automation Is Crushing Ecommerce With Mike Yang
Instagram opened its DM API to businesses. Here is how automated DMs generate leads and sales, with real campaign results from ManyChat beta customers.
Social Media
367: How To Use Instagram DM Automation To Grow Your Sales With Natasha Takahashi
Natasha Takahashi shares real Instagram DM campaign structures for ecommerce, why DM calls to action beat swipe-up links, and how to capture emails inside chat.
Social Media
366: How To Use TikTok To Blow Up Your Business With Keenya Kelly
Keenya Kelly grew to 450,000 TikTok followers and six figures in revenue. Here is her posting cadence, the business sandwich strategy, and how hashtags really work.
Ecommerce
351: How To Use Facebook Groups To Make Millions Selling Keto Products With Jen Garza
Jen Garza grew keto Facebook groups to 300,000 members and sold over 100,000 cookbooks. Here is how she started, moderated, and monetized them.
Social Media
330: Jasmine Star On How To Build A Powerful Brand With Social Media
Jasmine Star turns one piece of content into a podcast, blog post, video, and Instagram series. Here is her repurposing system and the 58-second cliffhanger rule.
Social Media
328: Chalene Johnson On How To Build A Loyal Audience On Instagram
Chalene Johnson runs 10 themed Instagram accounts that grow faster than personal brands. Here is the feature account strategy and why paid challenges convert better.
Social Media
292: Mari Smith On How To Build Organic Facebook Traffic Today
Average organic Facebook reach is 1% to 6%. Mari Smith explains the content mix, watch parties, and engagement-bait words that took one post to 65% organic reach.
Social Media
256: Sunny Lenarduzzi On How To Start A YouTube Channel
Sunny Lenarduzzi explains how to research YouTube keywords before you record, script for retention, and turn tutorials into email subscribers.
Social Media
244: Tim Schmoyer On How To Create A Successful YouTube Channel
Tim Schmoyer stopped targeting YouTube search years ago. Here is why suggested videos deliver better viewers and how to structure videos to win them.
Advertising
237: Dennis Yu On How To Build A Personal Brand With Facebook Ads
Dennis Yu explains the $1/day Facebook strategy, why perceived authority must come before real authority, and how to find your winning posts.
Social Media
232: Facebook Chatbots – Creative Business Use Cases With Dana Tran
Today I’m thrilled to have Dana Tran on the show. Dana is someone who I randomly met at Social Media Marketing World and I must say that I’ve been super lucky when…
Social Media
219: Practical Applications For Facebook Messenger Chat Bots With Ben Beck
Today I’m thrilled to have Ben Beck on the show. Ben is someone who I met randomly during lunch at Social Media Marketing World. I sat down at a table and Ben…
Social Media
215: The Future Of Facebook Messenger Marketing With ManyChat Founder Mikael Yang
Mikael Yang is someone who I was introduced to by Nathan Barry and we met at Andrew Warner’s whiskey party at Social Media Marketing World. He is the founder of ManyChat, the…
Social Media
210: How To Market Your Business Using Pinterest With Alisa Meredith
Pinterest marketing for ecommerce: why lifestyle images convert 170% better, how Pinterest search works, board strategy and promoted pin audience targeting.
Social Media
207: How To Use Facebook Messenger Bots To Sell A Digital Course With Mary Kathryn Johnson
Today I’m thrilled to have Mary Kathryn Johnson on the show. Mary is someone who I met long ago when I was guest on her podcast Parent Entrepreneur Power. And we recently…
