Advertising

324: Molly Pittman On Happiness, Relationships And Facebook Ads

324: Molly Pittman On Happiness, Relationships And Running Facebook Ads
https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ324MollyPittman.mp3Podcast: Download (Duration: 53:07 — 61.1MB) I’m thrilled to have Molly Pittman back on the show. Molly was the VP of marketing for Digital Marketer for many years. And she recently became the CEO of Smart Marketer, a teaching company founded by Ezra Firestone. Over the years Molly has spent millions of dollars on paid traffic and recently, she released a brand new book called “Click Happy”. In this episode, we discuss happiness, relationships and running Facebook ads. What You’ll LearnHow to avoid burnout What changes Molly made to her lifestyle and why Habits she developed to allow her to succeed How to get...

317: A Methodical Way To Advertise On Facebook And Google With Ilana Wechsler

317: A Methodical Way To Advertise On Facebook And Google With Ilana Wechsler
https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ317IlanaWechsler.mp3Podcast: Download (Duration: 59:44 — 68.6MB) Today I have my good friend Ilana Wechsler back on the show. Ilana owns Green Arrow Digital where she runs pay per click marketing for ecommerce stores. In this episode, you’ll learn a methodical process for advertising online if you are not quite sure where to start. And even if you are an experienced advertiser, the advice from this episode will be useful. What You’ll LearnHow to laser focus your ad targeting How to figure out whether your website is the problem How to piece together the paid traffic puzzleOther Resources And BooksGreen Arrow DigitalSponsors Postscript.io – Postscript.io is...

314: David Herrmann On How To Scale Your Ecommerce Brand With Ads

314: David Hermann On How To Scale Your Ecommerce Brand With Ads
https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ314DavidHerman.mp3Podcast: Download (Duration: 47:37 — 54.8MB) Today I’m happy to have David Herrmann on the show. David runs Herrmann Digital LLC which is a company that specializes in scaling direct to consumer brands online and he has personally spent over a hundred million dollars in ads. He has advertised on Facebook, Instagram, Snapchat, YouTube and TikTok and today, we are going to talk about the best way to scale an ecommerce brand with paid advertising. What You’ll LearnWhy David focuses on ecommerce. How to scale your ecommerce brand with ads. David’s specialized approach to scaling an ecommerce brand with ads.Other Resources And BooksHermann Digital LLCSponsors Postscript.io...

312: Should You Hire An Agency To Run Your Amazon PPC Ads With Edward Ruffin And Jeremy Crowe

https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ312SellerLabs.mp3Podcast: Download (Duration: 51:54 — 59.7MB) Today, I’m thrilled to have both Edward Ruffin(PPC Ed) and Jeremy Crowe from Sellers Labs on the show. PPC Ed is in charge of sponsored product ads over at Sellers Labs and Jeremy was my account manager for the PPC ads case study I conducted earlier this year. In this episode, I provide a realistic account of my experiences having Sellers Labs run my Amazon Ads this past year. What You’ll LearnWhen you should use an agency to run your Amazon ads The pros and cons of outsourcing your ads The process Seller Labs uses to...

311: Nick Shackelford On How To Scale An Ecommerce Business With Ads

311: Nick Shackelford On How To Scale An Ecommerce Business With Ads
https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ311NickShackelford.mp3Podcast: Download (Duration: 53:30 — 61.5MB) Today I’m happy to have Nick Shackelford on the show. Nick runs Structured Social which is a company that specializes in the growth of ecommerce brands. He is a master of paid media, has spent over 85 million on Facebook and pioneered well-known products like the fidget spinner. In this episode, we’re going to discuss how he scales ecommerce brands with paid advertising. What You’ll LearnHow Nick got started with advertising How to spend millions of dollars on Facebook ads The difference between a good media buyer and a bad one How to make ads to sell boring...

308: Moody Nashawaty On How To Make Facebook Ad Creatives That Convert

308: How To Create Facebook Ad Creatives That Convert With Moody Nashawaty
https://traffic.libsyn.com/secure/mywifequitherjob/MWQHJ308MoodyNashawaty.mp3Podcast: Download (Duration: 52:27 — 60.3MB) Today I’m happy to have Moody Nashawaty on the show. Moody is someone who helped me with my Facebook ads for my ecommerce store a while back. He is the chief strategy officer for MuteSix.com which is a firm that specializes in customer acquisition. They do Facebook ads, Google ads, email marketing, you name it. And they recently sold their company for a large sum of money. Moody is an advertising master and today he’s going to teach us how to create ads that convert for physical products. What You’ll LearnThe components of a high converting...

293: Arri Bagah On How To Do SMS Marketing The Right Way

293: Arri Bagah On How To Do SMS Marketing The Right Way
http://traffic.libsyn.com/mywifequitherjob/MWQHJ293ArriBagah.mp3Podcast: Download (Duration: 44:36 — 51.3MB) Today I’m thrilled to have Arri Bagah on the show. Arri and I both spoke at the Many Chat Conversations conference this past year. He is the founder of Conversmart which is a company that helps direct to consumer brands generate 6 figures in revenue per month using SMS marketing. In this episode, Arri and I go in depth on the best ways to implement SMS with an ecommerce store. What You’ll LearnArri’s background story and how he got started with SMS marketing The types of SMS messages that convert The best way to acquire new SMS subscribers Rules when...

270: How To Build A Facebook Messenger Bot That Sells With Natasha Takahashi

270: How To Build A Facebook Messenger Bot That Sells With Natasha Takahashi
http://traffic.libsyn.com/mywifequitherjob/MWQHJ270NatashaTakahashi.mp3Podcast: Download (Duration: 54:03 — 62.1MB) Today I’m thrilled to have Natasha Takahashi on the show. Natasha is someone who I met at Social Media Marketing World and she’s an expert when it comes to Facebook Chatbots. She is the chief marketing officer and founder of the School Of Bots and she’s spoken at many industry events like Social Media Marketing World and Traffic & Conversions. In this episode, we’re going to talk about the best way to implement a chat bot on an ecommerce store that sells physical products. What You’ll LearnThe best way to get new messenger subscribers Some of the best chatbot...