9 Pages Every Online Store Needs To Improve Bounce Rate, Time On Site And Customer Trust

When you first launch your niche online store, it’s highly unlikely that your visitors will be familiar with your brand when they first land on your site. After all, your little shop probably doesn’t carry instant name recognition like an Amazon.com or a Zappos. Especially when you are a brand new shop, customers need to feel confident and secure that you will deliver on your promises when they hit the submit button and pay you with their hard earned cash. As a result, you have to go the extra mile to make sure a customer feels comfortable shopping from...

How To Grow 3 Six Figure Businesses While Working A Full Time Job With 2 Kids

Beginning in 2007, all of the businesses that I’ve been involved with have consistently grown in the double or triple digits every year. And overall, I’ve started 3 main revenue generating properties. First, there was my ecommerce store that I launched with my wife in 2007. Then the following year I began blogging at MyWifeQuitHerJob.com. 2 years later, I launched my online store course. And just last year, I started the My Wife Quit Her Job podcast. My online store, my blog and my ecommerce course EACH generate a very healthy six figures in profit and the podcast recently started...

Which PPC Ad Platforms Have The Best ROI And How To Generate Instant Sales For A New Online Store

Many brand new shop owners launch their online stores with the hope that Google, Facebook and social media will magically send them customers right away. But here’s the thing. Generating traffic from these platforms takes time. For example, it often takes at least 6 months to a year to receive any meaningful organic traffic from Google. And building up your social media accounts to the point where you can attract a significant amount of sales takes a while as well. In fact, a common pattern I see with new entrepreneurs is that they launch their online stores, write content...

Bing Search Ads – How I Made An Extra $3253 Last Month With A Few Clicks Of The Mouse

Compared to the traffic that my online store gets from Google, Bing traffic is pretty much an afterthought. For example, last month my store got 18 times more organic traffic from Google than Bing and an order of magnitude more orders as well. As a result, I’ve never ever paid much attention to Bing. On the flip side, I spend thousands of dollars every month on Google advertising including Google Adwords For Search, Google Display Network and Google Shopping. Anyway early this year, I finally decided to give the number 2 search engine a shot. And it turns out...

How To Make A 12x Return On Your Ad Spend With Facebook Dynamic Retargeting

A while back, I published an article entitled “A Facebook Advertising Strategy For Ecommerce Stores That Really Works”. And in that post, I outlined my strategy for making Facebook advertising profitable by sending targeted customers to a content based landing page and collecting emails from my potential customers. I then developed a multi-step email autoresponder sequence that warmed customers up so that when they were finally ready to make a purchase, they would buy from our online store. Now this Facebook advertising strategy works extremely well and I highly recommend that you all give it a try with your own online stores....

Student Story: How Cristin Created A Successful Online Subscription Box For Teachers

This post was written by Cristin, a student in my Create A Profitable Online Store Course. I’m particularly proud of Cristin because she did not give up even though she had to go back to the drawing board several times with her niche. In fact, she completely scrapped her first online store idea after spending a ton of time creating her website. But she kept with it and became my very first student to start a successful subscription box service. Her online store is called Pampered Teacher and she sells gift boxes specifically targeted towards teachers. If you...

Student Story: How Lauren Makes 6 Figures Selling On Amazon And Her 2 Prong Approach To Ecommerce

This post was written by Lauren, a student in my Create A Profitable Online Store Course. One of the basic tenets of my course is to validate your niche or product idea on an established marketplace like Amazon before investing in a full blown shop. And as part of the class, I offer detailed tutorials on how to make your Amazon listings stand out and sell like crazy. Anyway when Lauren launched her first product on Amazon, it took off so fast that she’s on track to make 6 figures from just a single product alone! Needless to...

10 SEO Strategies All Ecommerce Store Owners Should Follow

This post was written by my buddy Neville Medhora. If you don’t remember him, he was a featured guest on episode 3 of my podcast. He’s also a former multiple eCommerce store owner and a world renowned copywriting teacher. Most people don’t know this but he was also my costar in the first Harold and Kumar movie: So without further ado, here’s Neville! From 2001 to 2011 I owned a rave company called HouseOfRave (I sold it in October of 2011 so if it looks weird, don’t blame me)! ┬áBut I did make a good living off it,...
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