Ecommerce
347: Making 7 Figures Selling Massage Guns With Victor Yang Of Addaday.com
What injection molds actually cost, how to design a product remotely, why you need two mold sets, and how Addaday got into REI and Target through retail first.
Category: Ecommerce
Ecommerce
346: 36 Million Dollars In 3 Years – The Story Of Brumate With Dylan Jacob
Dylan Jacob grew BruMate to $36M in three years bootstrapped. Here is how he preselled products with renders and a landing page before making any inventory.
Ecommerce
343: Jamie Kern Lima On How To Bootstrap A Billion Dollar Company
Jamie Kern Lima sold IT Cosmetics to L'Oreal for $1.2 billion. Here is how she found a manufacturer, owned her formulas, and got on QVC after 3 years of no.
Ecommerce
336: How To Plan For 2021 And A Recap Of The Past Year With Steve Chou
Why relying on Amazon is risky, which owned marketing channels to build instead, and how the iOS 14 tracking prompt changes Facebook and Google advertising.
Blogging
334: How To Market Your Online Store On YouTube With Eric Bandholz
Eric Bandholz attributes over 40% of Beardbrand's business to YouTube. Here is how thumbnails, titles, and watch time actually drive growth for an online store.
Blogging
333: How Long Does It Take To Make Money With Your Business With Steve Chou
Most people overestimate year one and underestimate year three. Here is the realistic timeline for an online business and why six months is not enough runway.
Ecommerce
331: How To Compete Against Black Hat Amazon Sellers With Mike Jackness
Mike Jackness built a standalone content site to feed his ecommerce brand. Here is why he separated them, how his team writes without expertise, and the timeline.
Ecommerce
325: Alex Beller On How To Do SMS Marketing The Right Way
You cannot text customers whose numbers you already have. Alex Beller of Postscript on SMS compliance, welcome series structure, and how to build an opt-in list.
Amazon
321: Why Ecommerce In Q4 Is Going To Be A Disaster With Casey Gauss
Casey Gauss on why fulfillment diversification protects your Q4, the FBM prime search workaround, and what happened when he took investment for Viral Launch.
Ecommerce
320: Derek Halpern On How To Get 250K Orders In 2 Years With Truvani
Derek Halpern grew Truvani to 250,000 orders in two years. Here is why retailers do not sell your product for you and how he launched with a story, not a pitch.
Ecommerce
318: How To Rank An Ecommerce Store In Search With Jeff Oxford
Jeff Oxford specializes only in ecommerce SEO. Here is why blogs rarely pay off for stores, how to write category page content, and the technical fixes that matter.
Advertising
317: A Methodical Way To Advertise On Facebook And Google With Ilana Wechsler
Start with retargeting, not cold traffic. Ilana Wechsler explains the order to build paid campaigns, the Google default settings that waste money, and when to scale.
Ecommerce
313: How To Tell Your Brand Story And Sell More With Michael Jamin
A Hollywood screenwriter built a multimillion dollar clothing brand on storytelling. Here is how to find your story, even if you think your product is boring.
Ecommerce
309: How My Student Joel Cherrico Makes 6 Figures Selling Pottery Online
Joel Cherrico sells handmade pottery for $500 a mug. Here is how he built a six figure art business with live video, a Guinness World Record, and repeated price raises.
Ecommerce
306: How My Student Angela Li Makes 6 Figures Selling Jewelry Without Advertising
Angela Li built Azura Jewelry into a six figure business on organic Instagram alone, with 75% margins and under $1,000 in startup capital. Here is her exact playbook.
Ecommerce
305: A Recap Of Sellers Summit 2020 With Toni Anderson
A full recap of Sellers Summit 2020, the first year we ran it virtually, with the key takeaway from every talk on owned, earned, and paid ecommerce marketing.
