Category: Ecommerce

414: How To Get Into Oprah And Other Magazines For Free With Andreea Matei

Andreea Ayers got into 200+ magazines without a PR agency. Here is the exact pitch template, subject lines, timing calendar, and response rates for getting free press.

Amazon

413: The Harsh Reality Of Selling On Amazon Today With Liran Hirschkorn

Liran Hirschkorn breaks down the modern Amazon launch: how much you need to lose to break into competitive categories, TikTok influencer rates, and the PPC structure that feeds the algorithm.

Ecommerce

412: Student Story- From 0 To 6 Figures Selling Mosquito Nets With Maria Finch

Maria Finch built a six-figure mosquito net business with 3 SKUs by designing her own product instead of white labeling. Here is her research, supplier, and pricing playbook.

Ecommerce

411: From 0 To $140M Selling Boutique Clothing – The Story Of PinkLily With Tori Gerbig

Tori Gerbig bootstrapped Pink Lily from $10,000 to $100M in clothing sales. Here is the Facebook group strategy, sourcing path, and influencer model that got her there.

Ecommerce

410: How To Start A 7 Figure Clothing Brand From Scratch With Raphael Schneider

Raphael Schneider built Fort Belvedere to 7 figures with zero paid ads, using a YouTube funnel and SEO content. Here is the video strategy and why niche audiences pay off.

Ecommerce

407: Starting The World’s Fastest Growing Backyard Game With Greg Meade Of CrossNet

Greg Meade invented a new sport and built CrossNet into a nationally retailed product on $40K. Here is the prototyping, validation, and wholesale playbook he used.

Ecommerce

402: How To Stop The Counterfeiters And CopyCats In Their Tracks With Steven Weigler

IP attorney Steven Weigler breaks down low-cost brand protection: copyright grouping, China enforcement via door knocks, AI takedown services, and real costs.

Ecommerce

387: John Jantsch Reveals His Strategy For Ecommerce Marketing In 2022

John Jantsch of Duct Tape Marketing explains the 7-stage marketing hourglass, how to map content to each stage, and why hub pages beat scattered blog posts.

Ecommerce

386: What Sucked In 2021 What Went Well With Our Businesses With Steve Chou

A Google update cut a third of my organic traffic. Here is the exact SEO scoring formula and content strategy that recovered it and pushed traffic up 40%.

Ecommerce

384: This Abusive Practice Is Killing Your Margins And How To Fight Back With Kathleen Booth

Coupon extensions like Honey leak your codes and claim affiliate credit for sales they never drove. Here is how the scheme works and how to shut it down.

Ecommerce

383: 19 Yr Old Makes 1 Million Per Year Selling Pup Rings On TikTok With Parth Kukreja

Parth Kukreja built a seven-figure jewelry brand at 19 using TikTok. Here is his organic strategy, ad funnel structure, and the survey that fixed conversions.

Ecommerce

382: Post-Pandemic Business Strategies To Focus On In 2022 With Andrew Youderian

Andrew Youderian and I break down which marketing channels we are investing in: SMS, TikTok, YouTube, Twitter threads, events, and owned marketing over rented reach.

Ecommerce

379: The Single Most Important Way To Improve Your Sales With Jon McDonald

Jon MacDonald of The Good explains why email popups and discounts hurt conversions, how to run customer research, and the homepage structure that converts.

Ecommerce

378: Follow This Strategy And Never Depend On Amazon Again With Shep Hyken

Shep Hyken explains why customer amazement comes from being 10% better consistently, the difference between loyal and repeat customers, and how to measure both.

Ecommerce

375: Navigating The Shipping Crisis And The Ultra Competitive Amazon Landscape With Bernie Thompson

Bernie Thompson built an 8-figure electronics brand on Amazon without buying reviews. Here is his launch strategy, plus the sales tax trap that blocks Shopify.

Ecommerce

374: Inside The Crazy World Of High Ticket Dropshipping With Earnest Epps

Earnest Epps sells $700 wine coolers by dropshipping from US manufacturers. Here is how to find suppliers, pick products, and win on Google Shopping.