Today, I’m excited to have Jon McDonald on the show. Jon is the founder of The Good, a conversion rate optimization firm that has achieved incredible results for famous brands such as Adobe, Nike, Xerox and The Economist. Jon is an expert at converting customers and in this episode, you will learn what it takes to improve the conversion rate for an ecommerce brand. What You’ll Learn Jon’s background story and why he’s the best Conversion rate best practices for an ecommerce store The best way to find conversion leaks in your sales funnel Other Resources And Books The Good […]

Today, I’m thrilled to have Shep Hyken on the show. Shep is the founder of Shepard Presentations and he is a customer service experience expert and keynote speaker. His agency works with companies to build relationships with their customers in order to increase repeat business. In this episode, we talk about how you can stop relying on Amazon for all of your sales and build a loyal customer base for your brand. What You’ll Learn How to build a loyal customer base for your brand without depending on Amazon How to implement an effective customer loyalty strategy How to get […]

Today, I’m lucky to have Bernie Thompson back on the show. Bernie runs Plugable which is a company that sells USB and Bluetooth devices all over the world. He has built his own tools in-house to manage his Amazon business and he also helps other sellers run Amazon PPC ads with his tool PPC Ninja. Because Bernie runs a large Amazon business in an extremely competitive niche, I invited him on the show to talk about the current Amazon landscape and how he’s navigating the shipping crisis. What You’ll Learn An in the trenches look at the current shipping crisis […]

Today I’m thrilled to have Earnest Epps on the show. Earnest is the founder of High Ticket Ecom Secrets where he teaches high ticket dropshipping and runs a successful dropshipping store. Those of you who have followed me for a while know that I’m not a huge fan of dropshipping as a long term business model but Earnest has made it work by dropshipping high ticket and expensive products online. In this episode, we learn how it is done. What You’ll Learn How Earnest got started with high ticket dropshipping What is high ticket dropshipping and what price is considered […]

Today I have an extra special guest on the show, Dr. Robert Cialdini. Dr. Cialdini’s book “Influence: The Psychology of Persuasion” literally changed my life and is responsible for teaching me how to sell online, how to influence people and how to run a successful online business. In this episode, we discuss how to use influence and persuasion to create a powerful ecommerce brand. What You’ll Learn How to use Dr.Cialdini’s latest persuasion principle to grow your e-commerce brand The 7 principles of influence and how to apply them to business How I incorporated Cialdini’s 7 principles to grow my […]

Today I’m thrilled to have Vivian Kaye on the show. Vivian is the CEO of KinkyCurlyYaki, a premium textured hair extension brand for black women that grew to $6 million without paid advertising. Not only did Vivian grow to 6 million but she did so without outside funding and bootstrapped her business from the ground up. In this episode, Vivian teaches us the secrets behind her success and how she scaled to 7 figures without paying for ads. What You’ll Learn The story behind KinkyCurlyYaki. How to grow your brand without paying for advertising. Vivian’s social media strategy and the […]