Toni Anderson and I throw a conference every year called The Sellers Summit. It’s a show about bringing ecommerce entrepreneurs together to learn new strategies on how to sell physical products online. This past year was our 5th year and it was easily the most difficult one yet because of COVID-19. In less than a month, we had to quickly pivot to a virtual event and it ended up being a huge success. In today’s episode, Toni and I give our recap of Seller Summit 2020. What You’ll Learn Key takeaways of Seller Summit 2020 The sessions and speakers of […]

Most people try to open up a dropshipped store expecting it to be easy, but in reality, there’s a lot more to it than you think. The reason I created this episode is because I’m constantly asked about dropshipping and decided to document my thoughts in audio once and for all. In this episode, you’ll learn the pros and cons of dropshipping, why it’s not as simple and easy as you think, and the best way to succeed with a dropship online store. What You’ll Learn What is dropshipping? The pros and cons of dropshipping How to get started in […]

Today I’m thrilled to have my friend Hanson Li on the show. Hanson is an old Stanford classmate of mine and he runs the Salt Partners Group, a development and investment company focused on the food and beverage industry. Hanson owns a bunch of restaurants and as you know, the entire restaurant industry has been hurting big time due to the shelter in place rules. But Hanson has managed to make the best of the situation and in this episode, we discuss the pivots he’s made to make up for the lost revenue. What You’ll Learn How the restaurant business […]

Today I’m thrilled to have Jake Cohen back on the show. Jake is the product marketing leader over at Klaviyo and for the past month or so, he has been heading up a special Covid-19 Coronavirus task force to research, gather and synthesize e-commerce data to share with a broader e-commerce community. In this episode, we are going to go over some hard data on how e-commerce stores are faring during this pandemic along with which industries are doing well, which are not, and how to improve your sales. We also make some predictions on the future of e-commerce. What […]

Today, we’re doing a special episode because I’m in lock down at home with my entire family and I’ve got nothing else on my schedule for today. And my partner in crime Toni Anderson also happened to have today free, so I decided to bring her on the show today to talk about how Corona virus has affected our businesses. We’ll also discuss what we believe is the right way versus the wrong way to handle your business in a financial crisis. What You’ll Learn What to do when you’re dealt a bad hand How to turn lemons into lemonade […]

Today I’m happy to have Luke Carthy on the show. Luke is an ecommerce growth consultant specializing in strategy, search & conversion. He’s been helping ecommerce brands grow for over 12+ years and he’s spoken at a variety of events including the last Mozcon in 2019. Today, we’re going to discuss his strategies for growing an ecommerce brand. What You’ll Learn Luke’s background and how he got into ecommerce What are some typical mistakes shop owners make? What’s the first thing entrepreneurs neglect with their stores Best practices for conversion How to improve sales for your business Other Resources And […]

I’m really happy to have Erich Hellstrom on the show. Erich is a digital marketing strategist for Chubbies, a men’s short shorts brand with a huge cult following. Erich is in charge of crafting the copy for Chubbies social, email, product and events. And even though Chubbies clothing isn’t really my style, I’m on their email list because it is hilarious and they do a fantastic job building a loyal brand. In today’s episode, we’re going to dissect their email marketing strategy and learn how to apply these techniques to our own ecommerce businesses. What You’ll Learn Why is Chubbies […]